An AI that works out your positioning, then writes your landing page

Yes. In iter0, Launch CEO is the chat that works out the positioning. It checks your competitors and asks about your buyer, your offer and the proof you can show, one question at a time. From your answers it writes a page brief with you. iter0 then shows three design directions and builds the one you choose, with the copy written from that brief.

Most tools do one half. A copywriting tool writes copy once you hand it the positioning. A page builder builds from a prompt you have already settled. Launch CEO starts one step earlier, with what the page should say, and hands that straight to the builder.

A page build costs 1 credit and an AI edit costs half a credit. Free gives 3 credits a month, Hobby is $5 a month for 15 credits and Pro is $25 a month for 100.

In iter0, Launch CEO is the conversation that can shape the website brief before generation. Tell it what you are launching, who the buyer is, what you can show today, and the action you want a visitor to take. If you have a current public site or a design reference, give the URL and say which one it is. The current site can supply facts about your business; the reference can supply design direction. Those are different inputs.

For example, a founder asks for a polished homepage for a scheduling tool but have no product screenshots yet. The useful first decision is whether the page should take early-access sign-ups, explain an early service, or show a working product. A colour palette cannot answer that question.

The conversation is meant to identify a primary buyer, a truthful offer, supporting material, and the page that should be built or repaired. A brief can then say what the first screen must explain, which proof belongs near the claim, where the main action leads, and what remains unverified. The separate builder turns that brief into a draft website.

This is a recommendation, not an automatic business decision. You often know a buyer, constraint or market change that the page does not show. If a recommendation rests on an assumption, correct it before building. If research did not reach a site you supplied, do not treat a guessed fact as evidence.

Before generating, read the brief as though you were an editor who had not joined the conversation. Does it distinguish confirmed facts from ideas to test? Does it name the page, buyer, assets, claim limits, and destination of the main action? Remove any customer, number, price, or promise you did not approve. Keep a copy of the decisions you accepted so a later revision does not revive discarded ideas.

Then inspect the generated page itself. A strong brief can still lead to a weak draft. Check that the hero shows the product, the form reaches an inbox and the phone layout keeps the action visible. The Launch CEO conversation helps decide what to build; it does not remove the need to test what visitors receive.